_-_Barcode.png "e-ISSN")
Gentrifying Yogyakarta through (online) culinary: Investigating youth practice and culinary space in @ke.jogja
Abstract
Within contemporary contextualization, representation has transcended its traditional role as a mere reflection or symbol and has become a dynamic force that actively shapes and challenges material reality. This netnographic research outlines the dialogue between Instagram posts, as a contemporary mode of representation, and the construction of the material realm, as constituted by the youth demographic that predominantly engages with the social media platform. By examining the discursive investing framework, this research focuses on the use of Instagram by the popular culinary account @ke.jogja and its intersection with material development, specifically in the Yogyakarta region of Indonesia. Through Instagram's culinary posts, @ke.jogja is found to not only represent but also materially amplify the presence of youth-oriented culinary spaces, as it contributes significantly to the promotion and marketing of the aforementioned spaces. This symbolicto-material amplification emerges as a transformative force that significantly contributes to the phenomenon of culinary-based gentrification in the Yogyakarta region. The findings highlight the intricate relationship between Instagram culinary posts as symbolic and concrete material transformation in an urban landscape.
Keywords
Full Text:
PDFReferences
Abdulkader, K. (2022). #FoodforThought: Examining Instagram as a mechanism of gentrification [Master’s Thesis, York University]. YorkSpace Library. http://hdl.handle.net/10315/39920
Afandi, I. N. (2018). Psychosocial effect of gentrification in Indonesia. KnE Social Sciences, 3(5), 332–341. https://doi.org/10.18502/kss.v3i5.2341
Ahmad, H., Sumarti, E., & Sriwulandari, Y. A. (2022). Cafe as a representation of the lifestyle of the urban community. Technium Social Science Journal, 33(1), 569–576. https://doi.org/10.47577/tssj.v33i1.6851
Alkon, A. H., Kato, Y., & Sbicca, J. (2020). A recipe for gentrification: Food, power, and resistance in the city. NYU Press.
AlMutawa, R. (2020). Glitzy’ malls and coffee shops: Everyday places of belonging and social contestation in Dubai. Arab Studies Journal, 28(2), 44–75.
Amrozi, I., Sultansyah, D. R. P., Hidayat, A. M. N. A., & Savirani, A. (2021). Kelompok milenial dan tantangan pembangunan kota: Gentrifikasi dan komersialisasi ruang di kota Yogyakarta. Jurnal Studi Pemuda, 10(2), 115–130. https://doi.org/10.22146/studipemudaugm.69230
Bell, D. (2002). Fragments for a new urban culinary geography. Journal for the Study of Food and Society, 6(1), 10–21. https://doi.org/10.2752/152897902786732662
Beta, A. R. (2019). Commerce, piety, and politics: Indonesian young Muslim women’s groups as religious influencers. New Media & Society, 21(10), 2140–2159. https://doi.org/10.1177/1461444819838774
Bourlessas, P., Cenere, S., & Vanolo,A. (2022). The work of foodification: An analysis of food gentrification in Turin, Italy. Urban Geography, 43(9), 1328-1349. https://doi.org/10.1080/02723638.2021.1927547
Bronsvoort, I., & Uitermark, J. L. (2022). Seeing the street through Instagram. Digital platforms and the amplification of gentrification. Urban Studies, 59(14), 2857–2874. https://doi.org/10.1177/00420980211046539
Burnett, K. (2014) Commodifying poverty: Gentrification and consumption in Vancouver’s downtown eastside. Urban Geography, 35(2), 157–176. https://doi.org/10.1080/02723638.2013.867669
Cócola-Gant, A. (2018). Tourism gentrification. In L. Lees & M. Phillips (Eds.), Handbook of gentrification studies (pp. 281–293). Cheltenham and Northampton.
Dewi, Y. A., & Rachmawatie, D. (2020). Poverty analysis and inequality distribution in Yogyakarta special region. Journal of Economics Research and Social Sciences, 4(1), 59–64. https://doi.org/10.18196/jerss.040119
Glass, R. (1964). Aspects of change. Centre for Urban Studies.
Hall, S. (1989). Cultural identity and cinematic representation. Framework: The Journal of Cinema and Media, 36, 68–81.
Hyde, Z. (2014). Omnivorous gentrification: Restaurant reviews and neighborhood change in the downtown eastside of Vancouver. City & Community, 13(4), 341–359. https://doi.org/10.1111/cico.12088
Khalid, N. L., Jayasainan, S. Y., & Hassim, N. (2018). Social media influencers: Shaping consumption culture among Malaysian youth. In S. L. Chong (Ed.), SHS Web of Conferences Proceeding, 53. https://doi.org/10.1051/shsconf/20185302008
Leaver, T., Highfield, T., & Abidin, C. (2020). Instagram: Visual social media cultures. John Wiley & Sons.
Lees, L., Slater, T., & Wyly, E. (2013). Gentrification. Routledge.
Li, T. M. (2000). Articulating indigenous identity in Indonesia: Resource politics and the tribal slot. Comparative Studies in Society and History, 42(1), 149–179. https://doi.org/10.1017/S0010417500002632
Lim, C. J. (2014). Food city. Routledge.
López-Morales, E. (2015). Gentrification in the global South. City, 19(4), 564–573. https://doi.org/10.1080/13604813.2015.1051746
Lütke, P., & Lemon, R. D. (2021). Food trucks driving gentrification in Austin, Texas. Border Crossing, 11(1), 31–49. https://doi.org/10.33182/bc.v11i1.1427
Mahaswara, H. A. (2016). Menggugat ruang publik melalui gerakan masyarakat: Studi kasus gerakan warga berdaya di Yogyakarta. Jurnal Pemikiran Sosiologi, 3(2), 26–39. https://doi.org/10.22146/jps.v3i2.23534
Mathayomchan, B., & Taecharungroj, V. (2020). “How was your meal?” Examining customer experience using Google maps reviews. International Journal of Hospitality Management, 90, 1-14. https://doi.org/10.1016/j.ijhm.2020.102641
Márquez, I., Lanzeni, D., & Masanet, M. J. (2022). Teenagers as curators: Digitally mediated curation of the self on Instagram. Journal of Youth Studies, 26(7), 1–18. https://doi.org/10.1080/13676261.2022.2053670
McCulloch, K., Stewart, A., & Lovegreen, N. (2006). ‘We just hang out together’: Youth cultures and social class. Journal of Youth Studies, 9(5), 539–556. https://doi.org/10.1080/13676260601020999
O'Donnell, N. H., (2018) Storied lives on Instagram: Factors associated with the need for personal-visual Identity. Visual Communication Quarterly, 25(3), 131–142. https://doi.org/10.1080/15551393.2018.14
Vițelar, A. (2019). Like me: Generation Z and the use of social media for personal branding. Management Dynamics in the Knowledge Economy, 7(2), 257–268.
Vives Miró, S. (2011). Producing a “successful city”: Neoliberal urbanism and gentrification in the tourist city—The case of Palma (Majorca). Urban studies Research, 1–13. https://doi.org/10.1155/2011/989676
Perasović, B., Mustapić, M., Ibañez Garzaran, Z. L., Mulari, H., & Hofreiter, R. (2023). Youth in conflict: Space and subculture. Journal of Youth Studies, 26(3), 368–386. https://doi.org/10.1080/13676261.2022.2093632
Peng, Y. (2019). Sharing food photographs on social media: Performative Xiaozi lifestyle in young, middle-class Chinese urbanites’ WeChat ‘Moments’. Social Identities, 25(2), 269–287. https://doi.org/10.1080/13504630.2017.1414596
Pink, S. (2016). Digital ethnography: Principles and practice. Sage Publisher.
Prajarto, Y. A. N., & Purwaningtyas, M. P. F. (2022). My personal showroom: Indonesian youths’ identity and space construction in Instagram. SEARCH Journal of Media and Communication Research, 1(ICEMC 2021 Special Issue), 35–47.
Prasada, I. M. Y., & Rosa, T. A. (2018). Dampak alih fungsi lahan sawah terhadap ketahanan pangan di Daerah Istimewa Yogyakarta. Jurnal Sosial Ekonomi Pertanian, 14(3), 210–224. https://doi.org/10.20956/jsep.v14i3.4805
Prihatin, R. B. (2015). Alih fungsi lahan di perkotaan (Studi kasus di Kota Bandung dan Yogyakarta). Jurnal Aspirasi, 6(2), 105–118. https://doi.org/10.46807/aspirasi.v6i2.507
Reades, J., De Souza, J., & Hubbard, P. (2019). Understanding urban gentrification through machine learning. Urban Studies, 56(5), 922–942. https://doi.org/10.1177/0042098018789054
Reddy, G., & Van Dam, R. M. (2020). Food, culture, and identity in multicultural societies: Insights from Singapore. Appetite, 149, 1–12. https://doi.org/10.1016/j.appet.2020.104633
Ross, S. (2019). Being real on fake Instagram: Likes, images, and media ideologies of value. Journal of Linguistic Anthropology, 29(3), 359–374. https://doi.org/10.1111/jola.12224
Schlichtman, J. J., & Patch, J. (2014). Gentrifier? Who, me? Interrogating the gentrifier in the mirror. International Journal of Urban and Regional Research, 38(4), 1491–1508. https://doi.org/10.1111/1468-2427.12067
Setyono, J. S., Yunus, H. S., & Giyarsih, S. R. (2016). The spatial pattern of urbanization and small cities development in Central Java: A case study of Semarang-Yogyakarta-Surakarta region. Geoplanning: Journal of Geomatics and Planning, 3(1), 53–66. https://doi.org/10.14710/geoplanning.3.1.53-66
Suharyanto, I., van Aalst, I., van Liempt., I., & Zoomers, A. (2023). More than jedug-jedug: Dynamics of discontent with tourist activity in Prawirotaman, Yogyakarta. Tourism Geographies, 25(1), 177–197. https://doi.org/10.1080/14616688.2020.1861080
Walters, P., & Smith, N. (2022). It’s so ridiculously soulless: Geolocative media, place and third wave gentrification. Space and Culture, 1–16. https://doi.org/10.1177/12063312221090428
Zokaei, M. S. (2015, 27–29 August). Youth spaces and everyday life in Tehran [Paper Presentation]. RC21 International Conference on The Ideal City: Between Myth and Reality, Representations, Policies, Contradictions and Challenges for Tomorrow's Urban Life, Urbino, Italy. http://www.rc21.org/en/wp-content/uploads/2014/12/%D9%90D.3.1-zokaei.pdf
Zukin, S. (1987). Gentrification: Culture and capital in the urban core. Annual Review of Sociology, 13(1), 129–147. https:// doi.org/ 10.1146/ annurev.so.13.080187.001021
Zukin, S. (1996). The cultures of cities. Blackwell.
Zukin, S., Lindeman, S., & Hurson, L. (2017). The omnivore’s neighborhood? Online restaurant reviews, race, and gentrification. Journal of Consumer Culture, 17(3), 459–479. https://doi.org/10.1177/1469540515611203
DOI: https://doi.org/10.21107/sml.v6i2.22373
Refbacks
- There are currently no refbacks.
Copyright (c) 2023 Nathaniel Alvino Risa Prima, Maria Regina Widhiasti
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
--------------------------------------------------------------------------------------------------------------------------------------------------------
Simulacra has been indexed in these prominent indexing services:
Simulacra is licensed under a Creative Commons BY-NC-SA and published by the Center for Sociological Studies and Community Development, Department of Sociology, Universitas Trunojoyo Madura, Indonesia.
