Islamic Economic Law in Action: The Operationalization of Halal Standards in Larona Sharia Hotel

Abstract

Halal tourism has grown rapidly due to a rising Muslim population and their travel excitement, affecting the worldwide tourist business. Halal tourism promotes Islamic values by offering prayer places, halal cuisine, and culturally suitable customs. Indonesia, as the largest Muslim-majority nation, has experienced an increase in the demand for halal-compliant accommodations, resulting in the emergence of halal-certified hotels. The Larona Syariah Hotel in Palopo exemplifies a transition from traditional operations to sharia-compliant standards after its reorganization in 2021. This study analyses the implementation of halal standards at Larona Syariah Hotel, emphasizing compliance with Fatwa DSN-MUI No. 108/DSN-MUI/X/2016 and pertinent regulations, such as Peraturan Menteri Pariwisata dan Ekonomi Kreatif No. 2 year 2014, which provides guidelines for halal tourism and accommodation. This study employs both descriptive and evaluative methodologies to assess the implementation of halal regulations in hotels, utilizing an empirical-legal and socio-legal framework and methodology. As evidenced by the presence of a prayer chamber furnished with prayer mats and Qurans, as well as the rigorous prohibition of alcohol consumption, wagering, and interactions with non-mahram individuals, the findings suggest a substantial commitment to Islamic principles. The hotel's non-halal food may be better. The hotel's human resources department follows Sharia by recruiting Muslims and enforcing modest clothes and religious rituals, including daily prayers. These regulations have been found to improve employee morale and increase consumer satisfaction, according to interviews with hotel management. The Larona Syariah Hotel serves as an illustration of the hotel industry's adoption of halal standards, offering valuable insights into the integration of Sharia principles into hospitality administration