Peranan Lingkungan Eksternal Internal Terhadap Kinerja Industri Kecil Batik di Kabupaten Bangkalan

Yustina Chrismardani, Triana Setiyarini

Abstract


The performance of every kind of  industry always related to external-internal environment.  Based on that subject, this research aimed to analyze the influences of external environment factors (buyers, suppliers, techology and government) and internal environment factors (marketing, finance and production) to the performance of small business of batik in Bangkalan.  The population of this research was the small business’s manager or owner in Kecamatan Tanjung Buli Kabupaten Bangkalan.  The sample was 42 batik’s manager or owner, taken in 3 villages.  The result of this research was : buyers, suppliers, technology, marketing and production had the significant influences to the small business’s performance; and marketing had the biggest influence to the small businesss’s performance.

Keywords


external enviroment, internal environment, performance

Full Text:

PDF (Indonesian)

References


Arikunto, Suharsimi. 1995. Prosedur Penelitian : Suatu Pendekatan Praktek. Rineka Cipta. Jakarta.

Badan Pusat Statistik. 2004. Bangkalan Dalam Angka 2004. BPS. Bangkalan.

Bernice, Kotey and Meredith, G.G., 1997, Relationship Among, Owner / Manager Personal Value, Business Strategis And Enterprise Performance, Journal of small business management.

Glueck W. F., dan Jauch, L. R., 1999, Manajemen Strategis Dan Kebijakan Perusahaan, alih bahasa : Murad dan AR. Henry Sitanggang, edisi ketiga, Erlangga, Jakarta.

Gujarati N. 1997. Ekonometrika Dasar. Alih Bahasa Zain,S. Cetakan Keenam. Penerbit Erlangga. Jakarta.

Kotler, Philip. 2000. Manajemen Pemasaran. edisi Bahasa Indonesia. alih bahasa: Hendra Teguh, Ronny A. Rusli dan Benyamin Molan, PT Prenhallindo. Jakarta.

Mesrawi, M. (1997). Unit Pelayanan Teknik Tanjung Bumi. Jurnal

Moeljadi, P., 1999, Pengaruh Beberapa Factor Internal Perusahaan Dan Asistensi Pemerintah Terhadap Kinerja Industri Kecil Di Jawa Timur, Jurnal Penelitian, Lembaga Penelitian Masyarakat Universitas Brawijaya.

Pierce II, J. A., dan Robinson Jr., R. B., 1997, Manajemen Strategic Formulasi, Implementasi Dan Pengendalian, alih bahasa : Agus Maulana, Binarupa Aksara, Jakarta.

Prasetyo, Dhany E., 2003, Analisis Factor-Faktor Lingkungan Dan Pengaruhnya Terhadap Keberhasilan Industri Kripik Tempe Di Sanan-Kota Malang, Tesis Pascasarjana Universitas Brawijaya.

Santoso, Singgih, 2002. Buku Latihan SPSS Statistik Parametrik, Elex Media Komputindo, Jakarta.

Singarimbun, M., dan Sofian Effendi. 2000. Metode Penelitian Survey. Penerbit LP3ES. Jakarta.

Sugiyono, 2003. Metode Penelitian Bisnis. Alfabeta. Bandung.

Suryana, 2001, Kewirausahaan, Salemba Empat Patria, Jakarta.

Tambunan, Tulus, 2002, Usaha Kecil dan Menengah : Beberapa Isu Penting, Edisi pertama, Penerbit Salemba Empat, Jakarta.

Yadong Luo, 1999, Environment-Strategic-Performance Relation in Small Business in China : A Case of Toenship and Village Enterprise in Southern China, Journal of Small Business Management




DOI: http://dx.doi.org/10.21107/nbs.v2i1.557

Refbacks

  • There are currently no refbacks.


Copyright (c)

Creative Commons License

Copyright @ 2015, Faculty of Economics, Trunojoyo University of Madura